Budget cuts and “Re-Orgs.” It happens at all companies. No one is immune. So the best thing to do is to prepare not for the “if,” but “when.” When your department gets cut in half, here are some tips on how to stay afloat and reach to new heights.
LINKEDIN CHEAT SHEET for Social Marketers. This is a great place to publish your company’s or employee’s thought leadership. Once you obtain a wide enough readership, LinkedIn will share your content across their network. So if you cultivate a thought leadership culture, your posting leverage increases.
Are your bounce rates consistently high? Is the average amount of time spent on your pages relatively low? Here is a quick checklist that can significantly boost these metrics if not implemented already.
The rise of real-time marketing calls for a change in the way that marketers and clients collaborate. With the turn-around time being days, if even that generous, in contrast to traditional month-out development periods, marketers have been developing newsroom style models to remain competitive. We’ve come up with a list of best practices to build a first class newsroom.
Sponsorships offer a more personal connection to your audience. We listed 10 creative strategies event sponsorships can offer that are worth considering.
“Instant articles,” Facebook’s new news platform, improves the experience of news seeking users, as well as inspires more user interaction and sharing. Instant Articles allows publishers to create articles that load natively inside Facebook’s mobile app instantly.
1) Mobile Rules.
2) Simple Still Graphics and Word Art. 3) Native Gaming Integration…